How do we change the habits of “burning men” to save the climate?

Typical poster mentioning the harm to human health with info overload
Creative NGO founders with the church in the background
Burning personas and their impact on the overall number of fires
Before our research, there was no popular notion of “grass burners”
Billboard in Poltava depicting grass burners as primitive
Data on fires from 2021 vs. 2019

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