Olga Serdiukova (Frid)AI BUSINESSES AS TECHNOLOGICAL vs. PRODUCT COMPANIES.Working with AI businesses for a long time as a product marketing and business development person, I constantly deal with one issue…Sep 18, 2023Sep 18, 2023
Olga Serdiukova (Frid)TYPICAL FUNNEL CONVERSIONS IN EARLY FUNDRAISING: 100 CONVERSATIONSApr 25, 2023Apr 25, 2023
Olga Serdiukova (Frid)Fundraising Guide: How to Write an Engaging Investors’ Cold Outreach EmailHi fellow founders! Let’s talk about investor-focused outreach campaigns today. As we all know, warm contacts and intros work best. Still…Mar 29, 2023Mar 29, 2023
Olga Serdiukova (Frid)The dark side of digital marketing“What is our conversion rate? Zero, absolutely zero :( Should we change our targeting specialist? We already have five times, in fact.”May 13, 2022May 13, 2022
Olga Serdiukova (Frid)5 Features of B2B Enterprise MarketingEveryone knows about B2B/B2C market segments and how to work with them in the area of sales and marketing planning and management. But…May 3, 2022May 3, 2022
Olga Serdiukova (Frid)The Importance of Market Segmentation For B2B Product Launches and MarketingIn the last few years, I have been working a lot at B2B Midmarket and Enterprise startups/businesses. Every time we discussed the strategy…Apr 28, 2022Apr 28, 2022
