Color vs Content

My son didn’t get enough votes and it was because he wasn’t colorful enough.

Such was how our post school discussion started. He had turned in an assignment that he had worked hard on and the teacher turned it into competition for votes. He lost because it was not colorful enough.

My son was disappointed because he focused on the content, not the color. It made my heart glad that he cared about the work he put into the assignment. I encouraged him that many things that are not colorful are still important. I told him to consider

Medical journals

Military tactics

Menus

All have great content but are not necessarily colorful. They can be colorful but it doesn’t determine whether its good or not, it just determines whether it gets read.

Our content may be the greatest but if it’s not colorful it won’t be read and it won’t win in the marketplace or in my son’s high school English class.

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