Paul Gutierrez
Aug 29, 2017 · 1 min read

It’s very interesting that you selected a commercial that focused on a service that provided help to women automatically as during these stressful events many of the women were too overwhelmed to express themselves clearly enough to provide accurate information. Reducing anxiety and fear surrounding these sorts of traumatic events was highlighted. It would be interesting to know if there were similar commercials featuring men and if so were there any differences?

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Paul Gutierrez

Written by

Trying to listen and respond with aspirations for an improved quality of life if not in the short term, at least in the long run.

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