How to Be a Multi-Faceted Jewel

Peg Fitzpatrick
3 min readAug 31, 2015

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One piece of advice that I gave in The Art of Social Media: Power Tips for Power Users is to be a multi-faceted jewel. I’d like to delve into this a bit.

When people are trying to figure out how they want to use social media, often times they go to an extreme of posting all business content or all personal content thinking that they can say this account is for business and this is my personal account. Adding statements like “these views are mine and not those of my employer.” Well, guess what. That’s not how the internet works.

Anything that you write or share on social media is connected into the vast world of search so if someone finds your drunken tweet talking about how much you hate your job or something similar it’s all connected. And that’s ok because people like to see multiple facets of you. Showing different parts of you and your life rounds out your personality for those that connect with your or follow you on social media. It takes you from a flat avatar to a person that likes marshmallows and fireflies or maybe you’ll connect with someone over your love of bookstores and collecting first edition books.

The account that you have with your name can be your only social media account for business and personal combined. If you have a separate business with a logo etc. then it might be good to have a separate account but then you have to manage twice the social media. Do you have huge amounts of extra time that you need to fill? I didn’t think so.

Keep in mind that oversharing personal information can be a huge turn-off for many people. But it could also be your whole thing if you’re a personal or lifestyle blogger. One-size doesn’t fit all with any aspect of social media.

Connecting with other people with shared interests is human nature and sharing the bits and pieces of your life that you want public FOREVER on the internet is great. I share many things from my life but I also keep a huge portion of it out of the public eye.

Be a multi-faceted jewel by sharing personal information and business information in a mix that works for you and feels comfortable. A gem role model is Arianna Huffington who shares some of her travels and personal photos but doesn’t go overboard with minute personal details. I think if you look around you’ll see that many successful people have a balance which is my goal as well.

If you’re ready to shine online, consider becoming a multi-faceted jewel. I think you’ll find that it helps you connect with the right kind of people and build an honest, transparent brand online. And that’s what it’s all about.

How do you balance your social media with your personal and business? I’d love to hear what works for you!

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Photo credit: BigStock Photos

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Peg Fitzpatrick

Rockin' a positive attitude • Co-author of The Art of Social Media • Social media strategist • Pinterest marketing and visual media pro