4 Tips on Starting Your Own Art Gallery
If you love art and your dream is to one day have your own gallery, it can be difficult knowing where to start. Opening a gallery may seem like a distant goal that requires years of work and money to achieve, but there are definitely some ways to make this journey easier than it initially appears. Having a passion for art is a wonderful trait and something you should share with the rest of the world. It’s also incredible to be able to help up-and-coming artists looking for a place to display their work, like we often do here at HG Contemporary. Follow these tips as you embark on your journey to open your own art gallery.
Create a network
One of the first steps you’ll need to take is developing your network in the art (and business) world. Find people who can help you along the way and provide valuable advice. To achieve this goal, you’ll want to connect with entrepreneurs, general business people, artists, and certainly other gallery owners. Ask everyone for their advice and carefully think about any questions you may have so you can ask knowledgeable people for their input. Attend plenty of events to network and grab coffee with all kinds of people connected to the art world so you have a knowledge and help base. Networking is vitally important to the success of your gallery; it allows you to get the word out about it and find people who want to work and display art there.
Think about your vision
Before starting work on actually setting up your gallery, seriously consider your vision for it. As a gallerist, it’s up to you to decide how everything will look and what kind of atmosphere you want to create. What different kinds of artists will you feature and what type of art will be your main focus? Will you work with another gallery or organization in the area? Will you host lots of events? Plan what your ideal art gallery would be and then begin taking steps toward making it a reality.
Enhance your knowledge
If you’re going to run your own art gallery, you’ll need to be knowledgeable in a lot of different areas. It’s vital that you understand the intricacies of the art world. You need to know how to spot talent and advertise it in your gallery and secure the artist. Learn how to work with other people in the art industry to make your gallery successful. In addition to having a passion for art, you’ll also need extensive knowledge on running a small business. Research what forms you’ll need to fill out, how financial matters work, and other related matters. Writing a business plan should help you understand and plan these details.
Choose an ideal location
Finally, as you move forward with making your gallery vision come to life, it’s time to choose a location for the gallery. Maybe you already have one in mind or have secured a location or maybe you’re still looking. Keep in mind that the location is incredibly important because it determines whether or not a lot of people visit your gallery. Try to find a location that a lot of people travel past or in an art district so you can attract people who haven’t heard of your gallery before.
Originally published at philippehoerle-guggenheim.com on July 18, 2017.