Taking the virtual world into the real world…

The business revolves around the use of an innovative patented wearable computer system developed in cooperation with Liverpool John Moores University, Canon and Microsoft, and a team of experts in computer design, engineering, social media marketing, Smartphone targeting communications technology and design. The Managing Director Philip Barnett BA (Hons) was honoured as a Business Hero at No 10 Downing Street for the development of the concept. Pinger links shoppers with retailers by digital advertising, pushing evouchers to smartphones, taking photos, uploading to Facebook to offer bargains, drive footfall, increase sales and capture data.