@Platformula1 – Medium

@Platformula1

@Platformula1

Content Lakes Are Rising

Cloud Innovators Are Driving the Emergence of “Content Lake as a Service”

May 26, 2015

Content Lakes Are Rising

May 26, 2015

@Platformula1

Cloud Marketplace Wars

How Quality of Marketplace (QoM) is the New Differentiator & Why XaaS Startups Need a Growth Partnering Strategy

Mar 9, 2015

Cloud Marketplace Wars

Mar 9, 2015

@Platformula1

XaaS Distribution 101:

10 “Partner @ the Core” Growth Modalities

Jan 5, 2015

XaaS Distribution 101:

Jan 5, 2015

@Platformula1

XaaSify Your Startup!

Part 1: SaaS vs. XaaS

Nov 3, 2014

XaaSify Your Startup!

Nov 3, 2014

@Platformula1

Upstream 2.0 Platform Marketing

Part 4, Optimizing for the Age of Anybody as a Partner (XaaP)

Aug 12, 2014

Upstream 2.0 Platform Marketing

Aug 12, 2014

@Platformula1

Upstream 2.0 Platform Marketing

Part 3, Alpha Partner ‘DNA Inheritance’: The Gift That Keeps On Giving

Jul 22, 2014

Upstream 2.0 Platform Marketing

Jul 22, 2014

@Platformula1

Upstream 2.0 Platform Marketing

Part 2, “Hack & Clone Fire”: The Superpower Pattern and Lifecycle of Ingredient Innovator Market Dominance

Jul 16, 2014

Upstream 2.0 Platform Marketing

Jul 16, 2014

@Platformula1

Upstream 2.0 Platform Marketing

Part 1: Why “Disrupt or Be Disrupted” is a False Choice

Jul 14, 2014

Jul 14, 2014

@Platformula1

Digital Skinner Box Marketing

The new brand contagion

Jul 1, 2014

Digital Skinner Box Marketing

Jul 1, 2014

@Platformula1

What Thought Leadership Looks Like

It’s about the eco trip, not the ego trip.

Jun 24, 2014

What Thought Leadership Looks Like

Jun 24, 2014

@Platformula1

@Platformula1

Joseph Bentzel, Platformula1 founder, is a specialist in “Partner First” growth marketing for cloud, mobile, XaaS, & IoT innovators. http://www.platformula1.com

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