NEC Announces Partnership with Plug and Play in Brand & Retail To Accelerate Business Innovation with Startup Companies

SUNNYVALE, Calif., April 24, 2019 — NEC Corporation, a Japanese multinational provider of information technology services and products, and Plug and Play, a global startup accelerator and corporate innovation platform headquartered in Silicon Valley, today announced a strategic partnership focused on advancing technological innovation in the Brand & Retail industry.

“Plug and Play is excited to collaborate with NEC, a leading Japanese corporation committed to innovation. Their new Value Chain Innovation is extremely relevant to the challenges startups are trying to resolve,” said Koji Miyazaki, Director, Japanese Partnership, at Plug and Play. “We look forwards to working with NEC to create the future of retail and beyond.”

The partnership will support and accelerate NEC’s innovation initiative through engagement with startups. NEC aims to bring in the advanced trend in Silicon Valley and cutting-edge technology to generate new business opportunities, starting in Brand & Retail. From there, NEC will explore other business categories such as logistics, mobility and smart venue in order to meet NEC’s Value Chain Innovation (VCI)* focus area.

* Value Chain Innovation (VCI) is NEC’s focus business domain in Enterprise market where NEC will solve social issues by connecting people, things and process across respective industries as a whole value chain.

About Plug and Play

Plug and Play is a global innovation platform. Headquartered in Silicon Valley, we have built accelerator programs, corporate innovation services and an in-house VC to make technological advancement progress faster than ever before. Since inception in 2006, our programs have expanded worldwide to include a presence in over 20 locations globally giving startups the necessary resources to succeed in Silicon Valley and beyond. With over 10,000 startups and 280 official corporate partners, we have created the ultimate startup ecosystem in many industries. We provide active investments with 200 leading Silicon Valley VCs, and host more than 700 networking events per year. Companies in our community have raised over $7 billion in funding, with successful portfolio exits including Danger, Dropbox, Lending Club and PayPal. For more information, visit

With over 350 startups and 300 corporate partners in our technology accelerator, we have created the ultimate startup ecosystem.

With over 350 startups and 300 corporate partners in our technology accelerator, we have created the ultimate startup ecosystem.