We’re launching Brightback out of stealth.

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This is a guest post by Guy Marion: CEO, Co-founder of Brightback, and member of the #p9family 🎉.

Acquire, grow, acquire some more.

That’s the mantra for most SaaS and subscription companies today. As an industry, we invest millions acquiring and converting customers. Startups buy ads, set up new technology and build out sales and marketing teams. It works. Businesses are growing at unprecedented rates.

But then a funny thing happens. The customers we worked so hard to get leave. Or downgrade. And there’s little to no effort spent to save them.

We let churn just happen. Even though it’s 7X more expensive to acquire a customer than to retain one.

For a long time, acquisition has been the primary focus of growth, but it’s come at a cost. When companies don’t start with a retention strategy at its core, the potential revenue loss is staggering. For example, over five years time, two subscription startups with identical acquisition rates will end $42M ARR apart with just a 5% difference in net MRR churn. …


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Is the sequel better than the first episode?

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Christoph had the chance to be featured a second time on the awesome SaaStr Podcast. In this second episode, he discusses with Harry Stebbings several “dark side” related topics such as:

  • Making Venture Capital More Human.
  • WTF Really Is Product Market Fit.
  • The Leading Indicators of Scaling and Repeatable Customer Acquisition Channels.
  • and more…

We hope that you’ll enjoy this “summer special” episode as much as Christoph enjoyed recording it. Now time for a good Pina Colada.


Your company is not on the landscape? It’s time to let us know.

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What?

Two years ago we created a landscape listing more than 200 SaaS startups born in France. To our great pleasure this map was well received by the community and we have since received numerous requests to add more startups to this list.

We’ve decided to finally update it.

For whom?

In order to see your logo appear on the updated map you need to:

  • be a B2B cloud software companies (SaaS, API etc…) we don’t cover pure service or consultancy businesses.
  • have started your company in France (it’s ok if you have since moved your headquarters to the US).
  • have a running product and a landing page. There’s no requirement in terms of revenue. …

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Hi there, we’re Point Nine Capital a VC firm focused on SaaS and marketplaces. If you want to be kept informed of our new posts you can subscribe to our content newsletter.


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For the second year in a row we wanted to share with you the predictions of the whole team for the year to come.

As you’ll see, many different topics are covered in our list — from AI to SaaS business model, B2B marketplaces, (serious) finance & operations matters, the Blockchain and even telemedicine.

As usual we would also love to hear what you expect from 2017, so please leave us a comment at the bottom of the article!


Hi there!

We’re not famous for respecting traditions here at Point Nine, but there are three traditions that we absolutely want to preserve when it comes to our newsletter: bad jokes, bragging about our portfolio companies and the “Top 9 highlights of 201X” edition that we run every year. Today it’s that time of the year when we can combine all three, so let’s dive right in and take a look at the highlights in our little corner of the world.

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Hi there, we’re Point Nine Capital a VC firm focused on SaaS and marketplaces. If you want to be kept informed of our new posts you can subscribe to our content newsletter or follow our Medium channel.

As a VC firm focused on both SaaS and marketplaces, we have not only witnessed the rise of the “SaaS enabled marketplace” hybrid model (SEM in the rest of the post) but also invested in several of them [Docplanner, Eversports, Deskbookers, Styleseat, Xeneta, Infakt]. Through our deal flow and our deep dives we encounter many of these startups in a variety of verticals and industries. …


Hi there, we’re Point Nine Capital a VC firm focused on SaaS and marketplaces. If you want to be kept informed of our new posts you can subscribe to our content newsletter or follow our Medium channel.

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Hi there, we’re Point Nine Capital a VC firm focused on SaaS and marketplaces. If you want to be kept informed of our new posts you can subscribe to our content newsletter or follow our Medium channel.

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After France, we’re continuing our tour of the different European SaaS landscapes with the Nordics region — Sweden, Denmark, Finland, Norway and Iceland. In an attempt to get a global picture of this ecosystem we’ve listed 200+ SaaS and software startups from the Nordic region that we have mapped and analysed through several data points.

The aim of this study is not to be exhaustive (nor to rank startups) but rather to describe the main characteristics of this ecosystem and to compare it with other European regions. If your SaaS company is not on the map please fill this form and we’ll add…

About

Point Nine Capital

International early stage VC out of Berlin

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