Unconscious Branding

Tips on Unconscious Branding:

• Businesses & brands that succeed are those that create real value.
• Your brain value feelings, not the facts

That’s why you can’t logically convince yourself to fall in love with someone when there simply isn’t any chemistry. No amount of reasoning will change how you feel because feelings weigh in before and irrespective of logic and conscious choice.

• Brands are expectations based on memories.
• Brands are Subjective, not objective, experiences.
• As marketers we sometimes get preoccupied with new shiny things. That can be dangerous. Above all, marketing is about tapping into human insights.

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I recently came up with the idea of hosting & planning an Entrepreneurship/Marketing workshop series called “Perspective” that is geared towards teaching next level marketing, Branding essentials, and entrepreneurship focused content that is both engaging and riveting.

So if you want to take your business, or your idea to the next level in terms of branding, please register for the first session that is about Unconscious Branding.

Registration — http://goo.gl/forms/x4q6yJzucb

Workshop location: University of the West Indies, Mona

NB. You can share the form with your friend to attend as well!