Andrey Amlinsky, one of the most prominent creators in Russian advertising, joined REGA Risk Sharing Advisory Board.
“I am inspired in the idea that lies in the base of what REGA is doing. The philosophy of crowdsurance not only allows to create new products and services in the world of sharing economy, but creates an absolutely new way people interact with each other in the area of personal finance. Innovative products require innovative means of marketing and promotion: non-conventional, out-of-the-box decisions and strategies”, — said Andrey Amlinsky.
Andrey Amlinsky was a lead copywriter in Russian branch of BBDO and Instinct/BBDO, created campaigns for IKEA, Snickers, M&Ms, Pepsi, Braun, Wrigley and other big brands. He won Cannes Lions, EPICA, Red Apple and other international awards. He’s a member of jury to Cannes, London Kiyev and Moscow Advertising Festivals.
“We’re happy Andrey joined our team as an advisor. His expertise in working with international brands and a deep knowledge of how advertising works will definitely help develop REGA brand and promote what we do to the public”, — said Sergei Sevriugin, co-founder of REGA Risk Sharing.
About REGA Risk Sharing
REGA Risk Sharing is an alternative to conventional insurance. A decentralized blockchain-based crowdsurance platform, where people unite to accumulate private funds secured by Ethereum smart contracts to guarantee a compensation for unexpected loss.
REGA Risk Sharing launched it first crowdsurance solution for pet owners called Lexi Club this March. Lexi Club helps pet owners protect their pets against accidents and illness and save up to 80% on the vet bills. Please, see details here.
