Nurses are with healthcare consumers 24/7 and we see their problems from a unique vantage point. Philips spoke well to this view point here. In short, there are many times fixes do not come soon enough so we “MacGuyver” an innovative solution to keep things moving. Due to the pace of activity in healthcare, nurses typically do not not stop to call the 1–800 on the back of a device or otherwise officially log a complaint or suggestion for process improvement. This has lead to a disconnect between people who see problems and ones who can facilitate change.
What if nurses wanted our solutions to help thousands of other people? The path from idea to market is a tricky road to navigate. As nurses, we often find ourselves explaining ideas and effective solutions to possible co-founders or investors who have no clue about healthcare. There are a number of innovations that fail to demonstrate clinical need.
Before yet another clinically useless medical app enters our space, I invite more founders to have conversations with the nurse enduser. Related to involving the enduser in the design process, below are a few nurse founded companies on my radar; I hope you check them out as well:
Nurse designed SaaS company Nurse Grid, secured funding.
Nurse co- founder Right care solutions founds an exit with navihealth.