Product Marketing Manager, Freshsales @Freshdesk, Short Story Writer, Poet, Bollywood Movie Buff.
The holiday season is behind us, which means it’s a new year with new business goals…
“I can’t seem to get that copy the right way. It looks more like a how-to.”
A fellow colleague, who takes care of writing technical articles in the team, told me once. I could completely relate to her…
When was the last time you used an appointment book, or a calculator, or a physical photo album? Sometime before you had that glorious piece of technology called smartphones — one gadget that has everything you need and a lot more.
Writing new content each time is hard.
It’s also time-consuming.
But if you’ve a few awesome pieces of existing content, you can always repurpose it into different forms — old wine in a new bottle.
