When it comes to the tech business, you need to win customer trust and loyalty in order to find success and remain relevant.
Chip Bell, Founder Chip Bell Group has captured the very essence of customer trust and loyalty.
He said, “Loyal customers, they don’t just come back, they don’t simply recommend you, they insist that their friends do business with you”.
What Is Customer Trust And Loyalty?
Simply put, customer trust and loyalty are defined to mean a phenomenon when a customer purchases from the same brand(s) repeatedly.
According to Beyond Philosophy:
However, customer trust and loyalty are often confused with customer satisfaction.
What Is The Difference Between Customer Loyalty And Customer Satisfaction?
Well, a thin line of difference separates the two.
Sure, customer satisfaction leads to customer trust but this notion might not always hold true.
Well, that’s how short-lived customer satisfaction can be.
The bottom line — a satisfied customer may not necessarily loyal!
7 Strategies To Boost Customer Trust And Loyalty For Your Tech Business
#1: Recognize And Reward Your Customers
#2: Make Customer Service A Priority
#3: Loyalty Rewards Loyalty
#4: Connect Emotionally
#5: Be Dependable And Always Deliver
#6: Let Your Customers Know You Care
#7: Be Consistent
There is no business without customers.
Treat your customers well and nurture the relationship that you have with them. This will go a long way in bettering your online reputation as well as offline word of mouth marketing.
Read more here.
Originally published at https://get.tech on August 13, 2019.