Does this mean that email marketing maximizes eCommerce sales?
Well, if you can strategize it to use to your advantage, email marketing surely helps to boost eCommerce sales.
In fact, for every $1 spent, e-mail generates revenue of $38. That’s an ROI of almost 3,800%!
Be it new product announcements or sales promotion event or new product recommendations; marketers everywhere are using email marketing to drive sales.
Today you can even automate your email campaigns to go out at a pre-decided time.
However, many businesses still do not trust in the power of email marketing.
This is primarily down to the fact that they were not able to achieve successful results with their email marketing strategy.
And this is solely attributable to the shortcomings in their strategy.
Yes, successfully implementing email marketing can be challenging.
There are many factors that can go wrong in an email campaign. As a result, these errors will hold you back from achieving the desired success rates.
Here are a few practical and effective email marketing tips to ensure that you get your email campaign right and boost those revenue numbers.
Read more here.
Originally published at https://get.store on August 12, 2019.