Are you trying to win at eCommerce SEO? Have you considered actively using long tail keywords?
Everyone knows that relevant keywords are the basis of SEO.
But not many know about the true potential of long tail keywords and its secret role in driving tons of high-converting search traffic to your eCommerce store.
Yes, if you’re not creating blog posts around longer search queries, you’re missing out on a lot of search traffic.
HubSpot defines long tail keywords as a keyword phrase that contains at least three words (though some say two or more is considered long-tail).
Long-tail keywords are used to target niche demographics rather than mass audiences.
Read more about the role of long-tail keywords in eCommerce SEO here.
Originally published at https://get.store on May 2, 2019.