Raine & MakininRaine & MakinWhat is Brand Architecture?Aspirations of growth, financial success, and market influence fuel business. To help our clients reach these goals, we create brand…Oct 1, 2016Oct 1, 2016
Raine & MakinEcommerce: Our tips to stay ahead of the gameEcommerce is constantly changing. Hosting platforms are more complex and efficient, and social media is now informing the way we buy…Sep 30, 2016Sep 30, 2016
Raine & MakinPrint vs. DigitalOver the past decade, digital communication’s exponential rise has left print media out in the cold. Mutters of “print is dead” and…Sep 29, 2016Sep 29, 2016
Raine & MakininRaine & MakinHow to Turn Your Customers into FansEngaging your audience can be one of the most challenging marketing tasks you will undertake. We have no doubt you’ve given it a crack. How…Sep 29, 2016Sep 29, 2016
Raine & MakininRaine & MakinDesigning a Memorable Brand ExperienceThe way we experience the world is a highly subjective thing. In any given moment, the vast number of factors that can colour our…Sep 28, 2016Sep 28, 2016
Raine & MakininRaine & MakinThe Importance of CopywritingCreating positive, memorable brand experiences requires a holistic approach. To understand the impact of your business branding across all…Sep 27, 2016Sep 27, 2016
Raine & MakinChoosing a Business NameStarting a business is a journey. Perhaps a catalytic event spurred you on your way, or your desire to make your passion a business kept…Sep 26, 2016Sep 26, 2016
Raine & MakinTools Your Brand Needs for Social Media SuccessSocial media is our daily habit: a connection to friends, family, pop culture, our favourite brands, products, and services. There is no…Sep 25, 2016Sep 25, 2016
Raine & MakininRaine & MakinChat with Lenny Thomas of PetravellerLenny Thomas launched Petraveller in 2014 driven by a passion to change the pet transportation industry. Previously working in the aviation…Sep 24, 2016Sep 24, 2016
Raine & MakinHow to Source and Use Great ImageryGreat brand imagery is an excellent tool to help you easily communicate your brand’s personality. The right imagery tells — and sells —…Sep 23, 2016Sep 23, 2016