What Entrepreneurs Can Learn from Rajeev Suri’s Career

4 min readMar 18, 2025

Success in the business world often follows a winding path, and Rajeev Suri is a prime example of how strategic thinking, adaptability, and leadership can turn challenges into opportunities for growth. From starting as an engineer to leading Nokia’s transformation and later taking the reins at Inmarsat, his journey offers valuable lessons for aspiring entrepreneurs.

What makes Rajeev Suri stand out is not just his corporate achievements, but his ability to pivot, innovate, and lead in high-stakes environments. If you’re an entrepreneur looking to build a successful business or career, there are key takeaways from Rajeev Suri’s journey that you can apply to your own path.

1. Vision is Everything: See the Bigger Picture

One of the defining traits of Rajeev Suri is his ability to foresee industry trends and position himself and his companies ahead of the curve.

When he took over as CEO of Nokia Siemens Networks in 2009, the company was struggling financially. Instead of playing it safe, he restructured the business, shifted the focus to mobile broadband, and led it back to profitability.

Later, as CEO of Nokia, he reinvented the company by pivoting away from mobile phones and focusing on telecom infrastructure and 5G.

Entrepreneurial Takeaway:
If you want to build a successful business, you need to think ahead. Ask yourself:

  • Where is my industry headed?
  • How can I position my business for future success?
  • What trends should I be focusing on today to stay relevant tomorrow?

2. Adaptability is the Key to Survival

No business or career stays stagnant — markets change, industries evolve, and new technologies disrupt the status quo. Rajeev Suri’s career is a masterclass in adaptability.

He transitioned from engineering to business leadership, successfully navigating corporate restructuring, acquisitions, and shifting industry landscapes. When he moved to Inmarsat, he switched from telecom to satellite communications, showing how staying flexible and embracing change can lead to new opportunities.

Entrepreneurial Takeaway:
If you’re running a startup or business, rigidity can kill progress. You must be willing to:

  • Pivot your strategy when needed.
  • Embrace new technologies instead of fearing them.
  • Stay open to new markets and opportunities outside your initial plan.

3. Strategic Decision-Making Separates Leaders from Followers

In the corporate world, small decisions can lead to massive transformations. Rajeev Suri Kenya made some of the boldest strategic moves in his career, including:

  • Leading Nokia’s $16.6 billion acquisition of Alcatel-Lucent, which helped Nokia become a telecom giant.
  • Launching Inmarsat’s ORCHESTRA hybrid network, combining satellites with 5G and cloud technology.
  • Expanding Inmarsat’s role in aviation, maritime, and government sectors, ensuring long-term revenue growth.

Entrepreneurial Takeaway:
As an entrepreneur, you need to make decisive, well-calculated moves. When making a decision, ask yourself:

  • Will this move position my business for long-term success?
  • What risks and rewards come with this decision?
  • Am I making this decision out of fear or strategy?

4. Innovation is the Key to Staying Relevant

Rajeev Suri has always been a leader in driving innovation. Whether it was 5G technology at Nokia or hybrid satellite connectivity at Inmarsat, he ensured his companies stayed ahead of the competition.

Entrepreneurial Takeaway:
If you’re in business, you can’t afford to stagnate. You need to constantly:

  • Innovate your products, services, or business model.
  • Invest in technology that gives you a competitive edge.
  • Think beyond what your competitors are doing — be the one setting the trend, not following it.

5. Building a Strong Team is Non-Negotiable

Great leaders know that success is not a one-person job. Rajeev Suri built high-performing teams at Nokia, Nokia Siemens Networks, and Inmarsat, surrounding himself with experts, strategists, and innovators.

He understands that a leader’s role is to inspire, delegate, and bring out the best in others.

Entrepreneurial Takeaway:
If you want to grow a successful startup or business, you can’t do everything alone. Focus on:

  • Hiring people who complement your weaknesses.
  • Empowering your team to make decisions.
  • Creating a company culture that values innovation and accountability.

6. Crisis Management Defines True Leaders

Not every moment in Rajeev Suri’s career was smooth sailing. He took over Nokia when it was on the verge of collapse and transformed it into a leader in telecom infrastructure.

Instead of panicking during crises, he took bold, strategic actions that revived struggling businesses.

Entrepreneurial Takeaway:
If you’re an entrepreneur, you will face setbacks, financial difficulties, and unexpected challenges. What matters is how you respond to them:

  • Stay calm and analyze the situation logically.
  • Look for opportunities in crises — sometimes downturns force the best innovations.
  • Make bold but well-calculated decisions instead of reacting emotionally.

7. Long-Term Thinking Wins Over Short-Term Gains

Many businesses fail because they focus too much on quick wins and immediate profits, while Rajeev Suri took a long-term approach to leadership.

  • His decisions at Nokia ensured the company’s survival and long-term profitability.
  • His strategic vision at Inmarsat is setting the company up for future growth in global connectivity.

Entrepreneurial Takeaway:
If you want to build a lasting business, don’t just chase quick money. Focus on:

  • Building a strong foundation that ensures future success.
  • Investing in innovation, even if it doesn’t pay off immediately.
  • Making business decisions that will benefit you in 5–10 years, not just next month.

Final Thoughts: The Rajeev Suri Mindset for Entrepreneurs

Rajeev Suri’s career is a masterclass in leadership, strategy, and innovation. Whether you’re launching a startup, running an online business, or working your way up in the corporate world, his journey teaches invaluable lessons about:

  • Thinking long-term and making bold moves.
  • Adapting to market changes and industry shifts.
  • Focusing on innovation and technology to stay ahead.
  • Building strong teams and empowering people around you.
  • Leading through crisis and turning challenges into opportunities.

If you want to build a successful business or career, adopting the Rajeev Suri mindset can help you navigate challenges, make smarter decisions, and position yourself for long-term success.

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Rajeev Suri
Rajeev Suri

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