What makes socially connected ecommerce marketplace a huge hit among masses

Ecommerce sector has gone through several updates in the recent times with new business models mushrooming.

Process Flow Diagram for Making a Purchase:

Process Flow Diagram for Listing a product on site:

However, one business model, which has captured the eyes of users, entrepreneurs and VCs, is a socially connected ecommerce marketplace. It works on a crowd-sourced model where users can shop and discover new items together.

Major players in this market

For more information on this business model and key website features required to launch such a website read this post.