THIS. While working at a tech startup that’s in the physical security space, we would go to the large security trade show. Of course there are still booth babes there. Not only is it sexist, but it’s a blatant insult to men’s intelligence. Some of these companies have $100k+ budgets for the show and booth babes is the best they can come up with??
As a side note, while at these shows I’m dressed exactly as my male colleagues yet I’ve been called “honey” and hassled for my number. So there’s also that.