Shashank SaurabhRetention Marketing DecodedDuring the last few years, we have seen a significant shift in the way app marketers look at growth. One of the most notable changes in the…Jun 8, 20221Jun 8, 20221
Shashank SaurabhDecoding : Growth Hacking and breaking stereotypes.Being a marketer, I have been asked this one question repeatedly over the time i.e. “What exactly is growth hacking?”.Jul 17, 2020Jul 17, 2020
Shashank SaurabhThe dark side of app marketing: Mobile FraudsEver since smartphones became easier to reach every hand, there’s a lot going in app world. You can see every sort of apps in the market…Jul 2, 20181Jul 2, 20181
Shashank SaurabhMajor differences to remember while carrying out ASO for Play store and App storeWould you believe if someone told you that there are over 1.4 million apps in both — App Store and Google Play store combined? Let me break…Oct 16, 2016Oct 16, 2016
Shashank SaurabhData — The Half GirlfriendEverybody (talking about majority) has a girlfriend. Her never ending conversations might annoy you. Her mood swings, her demands, that…Jul 8, 20163Jul 8, 20163
Shashank SaurabhHow to find the deep link for a page?Finding deeplinks is just so easy. Follow these steps to find the deeplink for your page if it is already implemented on the app and you…Jul 5, 20161Jul 5, 20161
Shashank SaurabhHow to check if the deep link is working or not?Assuming that you have read my previous article on Deep Links, let’s move on to see “how to check it the deep link is working or not?” in…Jun 14, 2016Jun 14, 2016
Shashank SaurabhWhat are deep links and how they help in mobile growth ?Let’s talk about Deep Links. Deep links are basically the URL which helps a mobile application open an app and launch specific, defined…Jun 14, 2016Jun 14, 2016
Shashank SaurabhBidding on Facebook CampaignsSo, you have decided your budget. You know how much you are going to spend on the campaign. In this post, I’ll discuss how bidding works on…Jun 8, 2016Jun 8, 2016
Shashank SaurabhFacebook Ads: Everything you need to knowFacebook has altered the way we take social networks. With more than 700 million active users, it is the greatest platform if you are…Jun 8, 2016Jun 8, 2016