Richard WoodIndie Devs: Get more social content and value from your trailerOne of the most interesting challenges small teams face is how to maximise their reach on social media while not stealing from development…5 min read·Jun 11, 2018----
Richard WoodProduction Fundamentals — 3 Years LaterIn early 2015 I wrote an article titled “Production Fundamentals”. Everything in that article I still believe to be true, however since…5 min read·Jun 1, 2018----
Richard WoodDreams: Ideas to boost awarenessDreams is a new game from respected British studio, Media Molecule. The official website describes Dreams as;9 min read·Apr 3, 2018----
Richard WoodGame Production FundamentalsI’ve been working in Production for 5 years now, prior to that I worked my way through the QA hierarchy. Over this time I’ve learnt a lot…5 min read·Feb 12, 2018----
Richard WoodContent Marketing and Community Strategy for PS4 Launch Title: Brut@lThis blog post will cover the Launch Awareness I conducted for Brut@l from July 19th (Date Announcement) to August 13th (Just after…13 min read·Feb 1, 2018----
Richard WoodThe Importance of Grassroots Marketing as Small StudioIn August (2016) we launched Brut@l on PS4 in collaboration with the Strategic Partnership team from PlayStation. The team at PlayStation…6 min read·Dec 13, 2016----
Richard WoodA Week on Steam Greenlight — What we did right and what we did wrong.On the 26th of February we launched the Steam Greenlight campaign for Brut@l. We had already announced the game for PS4 but had yet to do…8 min read·Nov 27, 2016----