Kris B‘Yearbooks’ & Its Impact on HondaThis year’s Super Bowl ads were a treat to watch. I loved that several tackled (pun intended) controversial, topical subjects, such as…Mar 1, 20171Mar 1, 20171
Kris B‘Yearbooks’ & Its Impact for HondaAccording to USA Today, the top 3 Super Bowl ads were by auto makers and while the Ad Meter is one way companies see if they moved the…Mar 1, 2017Mar 1, 2017
Kris B“Old School” Communication Tactics & New MediaEngagement with government has a modern twist on a retro approach.Feb 20, 2017Feb 20, 2017
Kris BinUVA New Media Strategies Spring 2017Tesla’s Powerful Marketing Strategy & Its Potential DownfallTesla is a major marketing success story. It’s a company whose mission extends past selling electric cars — Tesla exists “to accelerate the…Feb 7, 20172Feb 7, 20172
Kris BinUVA New Media Strategies Spring 2017Thoughts on B2Bs, Crappy Origin Stories & New RulesI found the chapters to be inspiring — I scribbled tons of notes about how I could apply ideas in the book for the local company I work…Jan 30, 20172Jan 30, 20172