Reflections on Loss, Guilt and 2010s Culture

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My brother Muni’s belongings on display at his August 2019 memorial service.

My Emmy Award-winning brother dreamed of a life in the movies, but it was his first cousin who was depicted in 2010’s “The Social Network” for his role in starting Facebook.

My YouTube-creator brother dreamed of likes, retweets and subscriptions, but it was his elder brother — this writer — who spent the better part of the 2010s building a “following” while evangelizing Twitter across Asia and the Middle East.

My proud-New-Yorker brother, with degrees from three different city universities, dreamed of documenting and representing all-things NYC, but didn’t get his break even…

Rishi Jaitly

people, place, purpose.

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