Josh MartininThe Rogue Product MarketerWhy Amazon Should Buy Hello Fresh (and Stitch Fix) — Product Marketing TakeThe Amazon Echo and Amazon Look are hints at how Amazon might growJun 6, 2017Jun 6, 2017
Josh MartininThe Rogue Product MarketerThe Ultimate Guide to Finding Influencers (Part 2): The ScorecardA madly methodical approach to measuring and ranking influencersJan 4, 2017Jan 4, 2017
Josh MartininThe Rogue Product MarketerThe Ultimate Guide to Finding Influencers (Part 1)If a robust influencer program matters to you — this methodology will make your job much easierDec 31, 2016Dec 31, 2016
Josh MartininThe Rogue Product Marketer3 Reasons I would not want to be a Product Marketer for the Galactic EmpireYou’ll never succeed with the Emperor as your CEODec 23, 2016Dec 23, 2016
Josh MartininThe Rogue Product MarketerGoPro Pivots its Buyer Persona: What it can teach Product MarketersThe drastic shift from adrenaline junkie to mom and dad provides many lessons for Product Marketers and Marketers alikeDec 15, 2016Dec 15, 2016
Josh MartininThe Rogue Product MarketerThinking outside the FrameworkI’m a later-comer to Product Marketing. In fact, I spent the first 15 years of my career as an industry analyst covering a range of topics…Dec 15, 2016Dec 15, 2016