SEO 101: Difference Between Local SEO and Ecommerce SEO

Optimizing an eCommerce website for major search engines is much different than SEO for other types of websites such as corporate websites, local websites, and news sites.

We will learn more about What are Local SEO and E-commerce SEO and how are they different?

What is Local SEO?

The acronym SEO stands for Search Engine Optimization, so Local SEO is Local Search Engine Optimization.

Did you know that 49% of local searches are conducted without a specific business in mind?

Major search engines such as Google, Yahoo and Bing/MSN, recognize that search is the principal way that people look for information about local businesses online. That’s why it is very important especially for small businesses to have an SEO site (Search Engine Optimized) that can easily be found.

What is Ecommerce SEO?

eCommerce SEO takes search optimization to a whole new level. While most websites are rather static or constant, whereas ecommerce websites are always going through numerous changes, ranging from modifications in product listing to content updates. Taking into account all such dynamics and transform your website into a powerful trading platform.

With the rate of online sales increasing 16% in 2013 and 17% in 2014* there is a huge market for retailers to move from bricks and mortar stores over to E Commerce.

Ecommerce is the art of selling online. You have an idea, you have great products to sell, what next? An online store is the answer to sell online. E-commerce SEO is quite challenging and much more than just having an online presence.