Improve Restaurant Customer Experience With Service, Not Money

This article originally appeared on Restaurant Insider by Quinn Massaroni

Easy strategies for improving customers restaurant experience don’t need to break the bank, they just call for good restaurant management and interpersonal skills.

Let’s face it, it’s becoming increasingly difficult for a restaurant to stand out; there are countless establishments with delicious food and gorgeous ambiance that give the customer a worthwhile experience. However, that alone is not enough to provide optimal satisfaction and repeat customers. Building loyalty with your customers comes from superb restaurant customer service, attention to detail, and personal touches from restaurant management in order to create an unforgettable experience for the customer.

Striving for good service at your restaurant is a no-brainer, but there is quite a difference between good and superb.

The surprise here is that superb restaurant customer servicedoesn’t have to break the bank, it often includes simply going the extra mile on things your restaurant staff is already doing.

For example, it is pretty standard for the waiter or waitress to check in on the customer (after all, it’s part of the job), an easy way to demonstrate superb service is by having your FoH manager check on each table as they receive their main course. This simple act of service communicates a sense of care from the manager to the customer and provides the customer with a sense of security that even if there was a problem, the FoH manager will take care of it right away.

Another way to ensure quality service for your customers is easing their wait time. When someone makes a reservation it means they have decided in advance that they will eat at your establishment, which is a form of flattery in the restaurant business. It is imperative that their expectations are exceeded…

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