What’s Bixby?

Runzhi Yin
2 min readMay 20, 2023

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Bixby is a virtual assistant developed by Samsung Electronics. It is a voice-powered digital assistant designed to help users interact with their Samsung devices using natural language commands. Bixby was first introduced in 2017 with the release of the Samsung Galaxy S8 and has since been integrated into other Samsung devices, including smartphones, tablets, smartwatches, smart TVs, and home appliances.

Bixby is designed to be more than just a voice assistant, it is meant to be an intelligent interface that can learn and adapt to the user’s needs over time. It has various features, including voice recognition, contextual understanding, and personalization, that enable users to interact with their devices in a more intuitive and personalized way.

Bixby aims to provide users with a natural and conversational way to interact with their devices. It incorporates voice recognition technology, allowing users to control various functions and features through voice commands. Bixby can perform a wide range of tasks, such as setting alarms, making calls, sending messages, controlling smart home devices, searching the web, and more.

One of Bixby’s notable features is its ability to understand context and perform complex multi-step tasks. For example, you can ask Bixby to find a nearby Italian restaurant, make a reservation, and navigate you to the destination, all in a single command.

Bixby also includes a visual component called Bixby Vision, which uses the device’s camera to provide information and perform tasks based on what it sees. It can recognize objects, translate text, scan QR codes, identify landmarks, and more.

It also has a developer platform that allows developers to create Bixby-compatible apps and services.

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