Flow according to Mihaly Csikszentmihalyi
Benoît H. Dicaire

I remember reading about this concept several years ago. Flow goes along with “immersion” (and gamers knows too well about this!). When I named my company, I called it “immeria” for “an immersion in analytics” — when you are so deeply involved in analytics that you get in a state of “flow”. That’s geeky, I admit :)

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