Create your Digital & Social Media Strategy in less than 45 minutes

I know there are tons of ‘how to do’ articles and videos out there and you may say, ‘for God sake, we don’t need more of this…’ but if you give me 45 minutes of your time, I guarantee you that it will be a good 45 minutes spent. If not, you leave me bad review here or tweet at me @eksay (Ehsan) and let me know how I should compensate for your wasted time. How is that?

Let’s begin with an old PowerPoint presentation, something I used back in 2009 when consulted Sky about Social Media Strategy Development and setting KPIs for meaningful reporting and analysis:

Now let’s find out what you need to do when planning to launch a new product or business. For the sake of this section, I created a case study assuming we are going to launch a film production business. Here’s how we need to develop our strategy and plan our tactics:

So, what do you think? Did this article worth your time?