The “Drew Houston” strategy — why the best founders have memorable stories
Mitchell Harper

Adidas shouldn't be here, it has a great founders story…

Adi Dassler and his brother fell out, one brother founded Adidas the other founded Puma

Errett Lobban Cord

Chase traces it’s foundation back to an Aaron Burr

They’re only faceless because they’re old companies… Virgin will probably be around a lot longer than Richard Branson