eCommerce Today — Aug 22, 2017: Macys cuts 100 jobs and restructures & other top things you should know about

Sabir Semerkant
Aug 22, 2017 · 2 min read

By Sabir Semerkant

Top eCommerce things you should know today — August 22, 2017.

  1. Marketers Cash In on Eclipse. Brands are piggybacking off the solar eclipse with marketing pitches ranging from funny to absurd to practical. [WSJ]
  2. MACYS: (1) Hal Lawton leaves eBay to become president of Macy’s. Macy’s taps Hal Lawton, senior vice president of eBay North America, for his digital and omnichannel experience. At eBay, Scott Cutler, head of StubHub, will replace Lawton. [Digital Commerce 360, Internet Retailer] (2) Macy’s to restructure merchandising unit, cut 100 jobs. [Reuters]
  3. A Spanish B2B produce marketplace cultivates sales in the U.S. Freshdeal and New York-based Fruitspot join forces to expand a fresh produce portal. [Digital Commerce 360, B2B eCommerce World]
  4. Facebook Usage Among Teens Set to Drop in U.S., EMarketer Says. [Bloomberg]
  5. INSPIRATION: Mattel, the world’s biggest toy maker, got started in a Los Angeles garage. Elliot and Ruth Handler created Mattel from the ground up and took major investment risks to scale out their toy business. [CNBC]

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About the Author

Sabir Semerkant is a data-obsessed, Transformative and entrepreneurial Senior Marketing Executive in E-commerce and Digital Marketing offers progressive global experience at growth oriented companies in the consumer goods and e-commerce sector. He is currently the SVP of eCommerce at VaynerMedia working alongside Gary Vaynerchuk and team. He can be found via LinkedIn, Twitter and Instagram. His articles are posted on Medium.

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Sabir Semerkant

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Chief Strategy Officer @NaturesPlus | @Vaynermedia Alum @GaryVee | #eCommerce | #Investing | #Startup | #Entrepreneur | #coop52 | LinkedIn http://bit.ly/2usHDHg

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