Thanks for the very considerate response. I agree that North Star Metric is not a perfect concept, but I do think that it’s a very powerful concept where the positives outweigh the negatives. A company-wide metric tied to value delivered can be very effective for uniting a team behind a common mission. I didn’t originate the concept (I believe Facebook did), but I was very excited when I learned about it and have found it useful in the companies I’ve worked on fulltime and as an advisor.

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