Bubbled: A fair and open approach to AR participation - Part 1. Land Ownership
In the following article we will describe what Bubbled is and how it leverages decentralised technology to solve AR’s most challenging problems. This is one of a series of articles in which we discuss different aspects of our endeavour.
Part 1: Ownership & Content
Part 2: AR Governance — How to manage this
Part 3: Connecting the dots — Bringing AR makers together to prevent fragmentation
Part 4: Data — Bubbled’s point cloud database explained
Part 1: Ownership and content
Augmented Reality — Who owns it?
The Augmented Reality Space is a digital construct that surrounds us.
It is accessible via specialised devices making it possible to see representations of zeros and ones known as images, videos and more.
These pieces of content have connections to the physical world: They share the same geo-coordinates and the environment they live in.
Where the physical space usually has clear definitions of ownership (private, public, collective and personal property), in AR such regulation is missing.
In a highly globalised world where corporations are becoming more powerful than states, it’s an inevitable danger that they will claim to control and manage the digital extension of the physical world.
Keiichi Matsuda’s short-film ‘Hyper Reality’ provides a glimpse of what a world controlled by monolithic corporations could look like.
Another option for creating ownership is to divide the planet into equally large parcels which represents a certain area of the physical world and allow people to own it. We feel this would be a fairer approach, rather than reliance on centralised organisations such as Facebook or Google to monopolise this new landscape.
However, it also raises questions:
Who hands out the parcels?
At what cost?
Where is ownership verified?
Can ownership change, and under what circumstances?
Bubbled provides a decentralised solution to buy, rent and sell virtual land as the first step to enable individuals globally to populate the AR space with ideas and content that matters.
After comprehensive research and with the help of experts in the field of immersive technologies we have articulated concepts which take different perspectives into account and serves the global society to claim sovereignty over digital spaces.
Virtual Land — How to use it?
Ownership in the physical space means having the rights to populate and manage a piece of land or a real estate. One can also make it subject to businesses like leasing it or building facilities like factories on top.
Once our virtual land ownership solutions are in place, the next step will be to fill the properties with life. There is space for images, interactive games, videos, stores, info-points, real-time streaming of events and more.
To achieve this Bubbled will build content management-solutions to serve content to virtual land locations.
Bubbled will also create a decentralised marketplace where brands and individuals can find AR content and place it on land parcels, upon agreement with the virtual land owners. Smart contracts manage the whole process and protect against fraudulent behaviour.
In our next posts we will highlight the potential conflicts that will arise in the AR space and why it is crucial to build governance tools that provide all with the features they need to make Augmented Reality a place worth exploring.
Bubbled is an AR platform whose framework is solving issues of ownership and governance within real-world spaces hosting augmented reality content. Join our Telegram and follow for updates on our Token Generation Event.
If you are keen to learn more about Bubbled or partner with us, please let us know.