4 Must-Haves to Convert Developers on your Homepage
For this first episode of the B2D Series, we are going to look at the foundation of any successful developer’s tool: a homepage that converts.
Because the first point of contact with your prospects will more likely be indirect (think email, ads, or social presence), your homepage should convey quickly and efficiently your value proposition. Additionally, as you grow and your understanding of what really resonates with your prospects changes, so should your homepage.
Playing catch up? Discover the B2D Series, a series of articles that focuses on best practices for marketing your product to developers. Read more about that here: DIY Marketing for Developers.
Coming up with a great homepage is definitely not easy. Countless marketers have already written tips and tricks about it, that we’re not going to bother repeating. Rather, we’ll illustrate which building blocks your homepage should have when you’re marketing directly to developers.
