“Ditch the fancy tools — you don’t need them. Your viewers want raw, unrefined content.”
“Live video takes practice. It’s a skill, so it requires work to understand the intricacies of the chosen platform. Before your brand finds its strategy and its place in the live videosphere, mistakes will be made.”
I think what viewers really want is a better show. We hope that live will be that better show. So better make it better.