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You Don’t Need a Million Brilliant Ideas, You Need To Keep Moving Forward

Take it one day at a time.

4 min readSep 26, 2019

It’s a slog, sometimes. Content creation can wear out just about anyone. I’d be lying if I told you that I never worry about running out of ideas, because I do.

But do you know what?

I’ve also learned that I don’t need to worry about that at all. I just need to get through the daily slog.

That’s what I learned after 4 years of content creation for a social media marketing agency. See, I used to support myself and my daughter by creating blogs and posts for clients across Facebook, Twitter, LinkedIn, and the like. Most of my clients had packages which got them 2 blogs a month plus daily social media posts.

The social media posts typically meant Googling articles for the week and writing an engaging sentence for each one.

Of course, there were specific standards for the content. Every client had their own strategy. Each article had to be less than 6 months old.

After a while, it felt impossible to ever find more stories. You ran into the same content over and over again.

Some days, I was positive that there was no way I could find more content. Especially for the super industrial clients.

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Shannon Ashley
Shannon Ashley

Written by Shannon Ashley

It's not about being flawless, it's about being honest. Calling out vipers since 2018 🍵 https://ko-fi.com/shannonashley 📧 truthurts.substack.com

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