5 Great Ambassador Marketing success stories

GO!: Involving Employees to Create Awareness

GO! Onderwijs van de Vlaamse Gemeenschap Gelijke, a public-school management organization from Belgium, wanted to connect to all their employees and fans in an engaging way to spread awareness and share their values on Social Media.

Belfius: Recruiting Young Talent Through Ambassadors

Belfius was looking for new ways to attract young professionals. Spreading the message to the right people wasn’t always that easy, but using their internal ambassador network got them some interesting results!

Rode Kruis Vlaanderen: A Powerful Community of Supporters

Rode Kruis-Vlaanderen is an independent volunteer organization under the umbrella of the Belgian Red Cross. Their main mission is to defend the interests of vulnerable people both at home and abroad.

Université Libre de Bruxelles: Getting Closer to Students

University is all about community among students. But also between students and the University. For the Université Libre de Bruxelles starting an ambassador program meant to create a closer connection between students and the university and build a relationship that can benefit both greatly.

House of Weddings: Recruiting Clients as Ambassadors (and very active ones!)

House of Weddings, Belgium’s online quality label guide of premium wedding vendors, wanted to promote their brand by making use of their strong partner network.

Extra ambassador marketing success story: The case of Maker’s Mark

The community Maker’s Mark established through their ambassador program is something they could never achieve through traditional marketing. Consumers don’t want the push model of traditional marketing anymore but are in search of experiences.



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Patrick De Pauw

Patrick De Pauw

CEO of Social Seeder. Our mission is to help build meaningful companies through an increased brand pride and employee engagement among the workforce.