PinnedSogolyticsSogosurvey is now Sogolytics — Rebranding done successfullyRebranding is demanding, and not just because it’s a cool rhyme. If you want to change things up, you need to get up close and personal…Aug 26, 2022Aug 26, 2022
SogolyticsFriend or… Friend? How to Choose Between Anonymity and ConfidentialityYou’ve set up your survey. You’ve personalized your thank you page and email invitations. All of your logic works and you’re ready to go…21h ago21h ago
SogolyticsHow to Calculate Attrition Rates and Why They MatterAs everyone works toward boosting employee engagement to improve retention and reduce churn, we’re highlighting a key term and practice…2d ago2d ago
Sogolytics7 Psychological Tactics to Drive SalesAre you noticing a drop in customer conversion? Maybe you aren’t acquiring quality leads. After all, someone looking for a car vacuum is…6d ago6d ago
SogolyticsDigital Experience Analytics: A Complete GuideIn a world where experience is king, every interaction matters. From in-person shopping in brick-and-mortar stores to customer service…6d ago6d ago
SogolyticsFrom Fragmented to Unified: Optimizing Feedback Across Your UniversityIn higher education, feedback plays a pivotal role in shaping the learning experience and driving continuous improvement. Universities…Sep 5Sep 5
SogolyticsTop Ways AI is Transforming Guest Experience: Lessons to Take HomeWhat do frequent flyer Alex, pan-US corporate sales head Meisha, and fashion model Nikita have in common? They all tend to check in to…Sep 5Sep 5
SogolyticsMapping The Guest Journey: How CX Leaders Track and Manage MetricsWhen you picture a CX expert in the hospitality industry, maybe you imagine a helpful concierge, a receptionist who’s always smiling, or a…Sep 3Sep 3
SogolyticsUnder Pressure: How Rising Guest Expectations Impact Employee ChurnAhh, summer vacation. The chance to get away from it all… unless you work in the hospitality industry.Sep 3Sep 3
SogolyticsBoosted Survey Response Rates: Proven Strategies for SuccessLow response rates represent the most frustrating and costly side of survey strategies. While marketing leaders prioritize the problem…Aug 30Aug 30