Have you reached your digital tipping point?
By Tim Difford, Digital Solutions Director
Here at Sopra Steria we have been talking to our clients about their plans for digital for several years. We’ve seen them move from mild curiosity, through active experimentation towards full-scale transformation activity.
Given the diverse nature of our customer base, spanning public and private sectors and the many and varied organisations that comprise those vertical markets, you’d expect each and every one of their experiences to have been different. You’d be right, too! But you might also be surprised at the similarities across businesses of all shapes and sizes as they evolve to greater levels of digital maturity.
Certainly, many organisations over the past few years have focused their early digital efforts on enhancing the customer experience. Driven by an ongoing consumer-driven demand for better services, across an ever-lengthening list of channels and devices, companies have recruited creative agencies, consultants and advisory partners to help to introduce compelling new user experiences, in order to retain both relevance and customers in an environment of swirling change.
Many of these organisations have had some outstanding results. However, many others have found themselves frustrated at an inability to transition their successful experiments, whether working in-house or with partners, across to their mainstream delivery portfolios. Knowing that businesses need to ‘keep the lights on’ whilst also transforming their culture in order to be more responsive, more agile and altogether more digital is proving to be the real challenge of the day.
This is where Sopra Steria makes a massive difference, as it helps its clients recognise this digital ‘tipping point’ and, more importantly, move beyond it!
Years of experience delivering and assuring large scale business and IT transformation programmes for our clients, combined with UX leadership, agile expertise and a growing network of emerging and established tech partners, puts Sopra Steria in the ideal position to work with clients to identify and select early digital wins in order to inject them, via a proven digital integration layer, into in-flight business and IT transformation programmes.
The ability to demonstrate the innovation required to retain market position, attract new customers and transform not only the infrastructure of the organisation but its culture is the key challenge our clients face today and the key reason they are turning to Sopra Steria as their digital partner of choice. View our interactive cityscape to see how such organisations are digitally transforming.
Originally published at blog.soprasteria.co.uk on August 16, 2016.