It was a scrappy process, but it worked. Brainstorming (or Namestorming) is still at the heart of how we name personalized playlists at Spotify, but as the number of made-for-you playlists has grown, we realized our process for naming them needed to evolve, too. We needed to think of our entire ecosystem of personalized sets, how the names would work together, and determine a way to document all the thought that went into this process.
There are over 4 billion playlists to choose from on Spotify. Some are made by Spotify users, some created by our own-in-house music experts…
We took some time to speak to Janey about the process of critically examining and evolving her design practice.
Last winter, I said a bittersweet goodbye to family and friends in the US to join Spotify’s growth opportunities team in Stockholm. I spent the first few months getting to know my new teammates, chatting with the designers behind my favorite Spotify features, and eating beautiful amber saffron buns to contrast the darkness of Sweden’s winters — and then 2020 happened.
Anyone who lived through 2020 knows that the assumptions we hold about the world are, more often than not…
A key part of working as a product designer on Wrapped is ensuring that the app experience for mobile not only aligns with the greater brand campaign — which is led by our Brand and Creative team year after year — but also successfully translates key visual elements so that they are scalable and buildable. For us, scalability means making sure everything looks and feels good across every mobile device for every single Wrapped user. Build-ability goes beyond time and resources and includes how we use our Encore design systems, as well as how designers pair with engineers.
We collected pearls of wisdom from:
Jade Coles, Event curator
Refik Anadol, Digital artist
Oliver Lansley, Immersive Theatre Director
Liz Alpern, Chef and Creator of Queer Soup Night
Spotify operates at a massive scale: We have millions of listeners whose activities generate huge amounts of raw data. Raw data by itself is not that helpful though; we need to be able to process, manage, and distill it into insights that can inform new features or improvements to the experience. And to do that, we need usable, well-designed tools that ensure these insights can be easily understood.
Up until recently, the tools Spotify’s data scientists used every day were designed mostly by engineers. There was no one dedicated to looking at the problems data scientists were experiencing holistically. …
Sure, this is the Spotify Design Medium, and I dive a little into engineering in the article below — but design systems are cross-discipline at their heart and require a little bit from everyone and all disciplines to truly succeed!
Author’s note: You’ll notice that throughout this article I use the word “customers” when talking about a design system’s primary users — your teammates. In most cases, you’ll be building a design system for your internal colleagues to use in their applications. So when I mention “customers” that’s who I mean.
Picture this: You’ve landed yourself a killer new role…
Behind the Scenes is a new Spotify Design series that offers an inside look at creating experiences at Spotify.
“I feel like we’re in such a unique position to really create evolution…Spotify can take it to the next level and incorporate a lot of creative things — it just seems to make way too much sense,” says Cole Cuchna, creator of Dissect, a Spotify Original podcast that spends an entire season breaking down the lyrics, meaning, and music of a particular album.
Podcasting as we know it today really took off in the early 2000s, when portable audio players adopted…
What did you do before joining Spotify Design? That’s the question at the crux of our first Spotify Design podcast, Past Lives, a series dedicated to exploring the unexpected and interesting careers of our designers before coming to Spotify.
Co-produced by Shamik Ray, Principal Designer, and Eda Yu, UX Writer, the series was a new, exciting project to work on. With the help of Maggie Zhang as project manager, we navigated creating our first-ever podcast for Spotify.Design, learning about production, live interviewing, and podcast branding along the way. …
While I know our design community is hungry for Figma plugins, I’m here to talk to you about a different plug-in: the social impact kind. I’ve learned first-hand what kind of impact us product designers can have when we venture beyond our product bubble. This post is about why it’s important to get plugged in beyond your design org.
Spotify just launched the biggest non-partisan voting campaign in the company’s history and it might not have happened if it wasn’t for despair, a rooftop happy hour, an idea, and some designers deciding to get politically involved two years sooner.
Eagle-eyed readers may have stumbled across it already, but if you haven’t found your way to the Spotify Design Listen hub yet, you can be forgiven. We were stealthy with its release. However, now that it’s been out in the world for some time, we thought we’d take the opportunity to properly introduce you to the place on our site where design and audio come together.
When we revamped Spotify Design, we wanted to build on what we already had (written and visual stories showcasing our projects, tools, and community), by experimenting with new formats in our storytelling.
Spotify Design are a cross-disciplinary product design community. We love to create great experiences and make connections between listeners and creators.