Lazy economics and short sighted management are the principal culprits. Freshly minted newbie analysts that feed isolated and vertical data sets to zealous managers eager to appear smart in meetings.
What Happened To Customer Loyalty?
Andrew Paterson
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It’s interesting. If the focus is on growth and that’s what management wants to see the intro offers for new customers will always be better. The focus is typically always on growth. Growth is fundamental. If your current customers are satisfied (they’ve made no complaints and haven’t threatened to leave) or there is minimal churn the focus will be bringing in more new customers.

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