Hey Mitch, I love and appreciate everything about this article. Do you think we’ll see a change eventually where people go back to a weekly flyer type of thing? I’m sure brands had it tough enough trying to keep up with that back before digital. It’s a challenge for us to focus on who we should be serving as a video production company. I’ve been thinking about it a lot. As you know, a commercial can take a month or even several months to produce from scratch. That struggle for doing it right vs doing it now comes up for us in discussions with clients.