World Cosmetics — Market Opportunities and Forecasts, 2014–2020

Report Overview :
Cosmetics (makeup or beauty products) is a mixture of chemical compounds, which are generally used to enhance the appearance or odour of the human body. Sun care, skin care, hair care, toiletries and deodorants, makeup and colour cosmetics, and fragrances are some of the cosmetics products that are predominantly used by individuals. Retail stores and online portals are some of the sources from where customers can buy these products. Over the past decade, the market for global cosmetics, has witnessed a steady growth. There is a considerable rise in disposable incomes over the past decade. Following the global financial crisis during 2008–2010, the global cosmetics market is recovering at a steady pace. The growth in global economies largely encourages the growth of the market for global cosmetics.

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Consumer consciousness and a rise in disposable incomes, significantly drive the global cosmetic market. A shift of preference towards natural and organic beauty products, particularly in United States and European countries, fosters the growth of the cosmetics market. The rising demand for natural, herbal and organic beauty products creates potential opportunities for manufacturers to innovate and develop new products in accordance to consumer preferences. Mergers and acquisitions are common in this industry. Companies seek to acquire smaller brands in order to expand and strengthen their product portfolios and thereby boost the market growth. Key players in the market are L’Oréal Group, Avon Incorporation, Proctor and Gamble Corporation, Unilever, Oriflame Cosmetics, Revlon Incorporation, Kao Corporation, Estee Lauder Companies, Incorporation, Skinfood and Shiseido Incorporation.

The global market is segmented based on category of cosmetics, mode of sale, gender and geography. The category segment includes skin & sun care products, hair care products, toiletries & deodorants, makeup & colour cosmetics, fragrances and others. Among these products, skin and sun care, toiletries and deodorants are majorly used by individuals of all ages. The distribution channel comprises of retail and online sale, where the retail mode of sale is further classified into general departmental store, supermarkets, drug stores and brand outlets. The retail mode of sale is majorly preferred by the customers for buying cosmetic products. However, shopping from online portals is observed as a rising trend. Geographically, the global cosmetics market is divided into segments cutting across North America, Europe, Asia Pacific and LAMEA.


Market by Category

Skin and Sun care products
Hair care products
Toiletries and deodorants
Makeup and Colour cosmetics

Market by Distribution Channel
Retail Sales
General departmental store
Drug stores
Brand outlets
Online Sales

Market by Gender


Market by Geography

North America


LOr©al Group
Avon Incorporation
Proctor and Gamble Corporation
Unilever Group
Oriflame Cosmetics
Revlon Incorporation
Kao Corporation
Estee Lauder Companies, Incorporation
Shiseido Incorporation

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