Recently “airdrops” have become an important part of marketing campaigns for ICO projects. This type of attraction has become popular for several reasons:
1. In fact, the traffic that comes from the airdrops is free for the company, since the fiat money here does not take part
2. It is possible to reach a larger audience that will be interested in disseminating information
3. Simple start-up through third-party services that specialize in listing airdrop campaigns
4. Obvious advantages for users in comparison with the classical bounty program, where a lot more actions are required from the participant
Nevertheless, despite the pros, the airdrop has a big minus, which covers all the positive moments for our project — dumping at the start of trading and reducing the value of the token for ordinary investors. The concept of our token is the condition of exponential growth and such consequences are unacceptable.
