SumitraMoments of serendipity with web personalizationIn the era of personalized marketing web personalization has become very essential in terms of boosting conversions for any marketer…Jul 12, 2017Jul 12, 2017
SumitraMapping Customer Journeys with IBM Journey DesignerIBM Jouney deisgner is a powerful yet simplistic tools which can be used by a customer experience designer. It allows user to start…Jul 19, 2016Jul 19, 2016
SumitraIntegrating IBM Journey Designer with IBM Campaign 10.0IBM Journey Designer is used for effectively mapping the customer journeys. Its integrations with other execution engines makes it powerful…Jul 7, 2016Jul 7, 2016