Women are building real brands selling knockoff clothing

SupChina
SupChina
Jul 20, 2017 · 1 min read

In China’s booming world of ecommerce, women really do hold up half the sky. More than 50 percent of shops on Taobao — Alibaba’s eBay-type website — are women-owned, and evidence indicates a similar ratio on WeChat’s burgeoning social commerce platform. These female entrepreneurs are succeeding in a variety of businesses, but within the digital trend in women’s work is a vast gray market that operates at the margins of legality and involves an untold number of women entrepreneurs — shanzhai fashion.

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