Triggmine’s new global ecosystem changes the way we do e-commerce business

Triggmine
Triggmine
Published in
3 min readMay 17, 2018

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The way we build e-commerce businesses has significantly transformed. Now, more and more is becoming regulated, just like we recently saw when the European Union decided to roll out a new GDPR law update. According to recent research, 97% of e-commerce businesses are not ready for GDPR, the numbers which are mind-boggling. At Triggmine, we understand this problem, and we have decided to roll out an update for our ecosystem, with this vital step allowing e-commerce platforms to avoid some of the sophisticated GDPR directions, making it easier to do business online. We’ll show you exactly how below.

Buying and selling customer data

Let’s suppose you have just created your online web store and you clearly understand that to make an effective email blast, you have to acquire the customer permission to do so, but that’s not the end of it. Besides the initial permission, you have to get an essential targeting data like: demographics, behavioral data, previous purchases, price sensitivity and others. What if you don’t have access to it? An absence of this information will make it harder to sell your goods to your general audience.

We make this process easier. In our new ecosystem, every potential customer can sell access rights to their data and get TRG tokens in exchange for it, allowing users to easily buy that data and use it in email marketing campaigns. Moreover, when the customer sells data, they agree to our Terms and Conditions, meaning that the usage of their data becomes GDPR compliant in your business.

The decentralized ecosystem & its benefits for e-commerce

A free and open market. That’s how we can characterize our update. Different players like email marketing providers, advertisers, marketing agencies, developers, data & analytic providers and others can enter the network, providing their own services and get TRG tokens for it. This creates diversity in AI email marketing algorithms, email service providers, and all the different players that positively affect the whole ecosystem. Each network participant receives rewards for their contribution to the network.

Once you connect your webstore to our ecosystem, you will be able to choose the most effective services available in the ecosystem, thanks to its design. Our decentralized network and consensus algorithms will protect you from ineffective AI algorithms that were developed by other market players. On top of this, you will be paying only when you acquire stated results — this covers all the described parties above including marketing agencies. All actions of the market players will be recorded into the Blockchain, and it will protect everyone from any possible data modifications. While it might sound too good to be true, let us show you how the whole automation system works.

The email automation process starts with data buying from providers. Then automation protocol selects the best available AI algorithm from developers. After that, the data that was purchased and the chosen algorithm are processed by Decentralized Network (or simply mined), forwarded to an email service providers and sent out directly to your potential customers. If the process is successful, then your e-commerce store gets a sale.

Bulletproof results

The whole ecosystem was explicitly constructed to tap into the results only so that no business will be paying for services without a positive outcome. This leads the e-commerce industry into a new age, where companies will pay only for results they get. Moreover, the amount of players that can enter the market and earn is infinite.

Just imagine for a second that results will become the key factor that determines whether you will pay for particular service or not. It saves tons of time, money and improves the way we do e-commerce business today! Where others see the way for e-commerce businesses becoming harder, we only see opportunity. Get on board with Triggmine.

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