Best Retention Strategies by Ecommerce GiantsDid you know that once you have established yourself as a trusted ecommerce platform, making more than 10 sales per day, about 60% of your…Jan 20, 2016Jan 20, 2016
Mobile App Marketing: What You can Expect in 2016Before you take the first sip from your morning coffee cup, chances are that you have already opened 2–3 mobile applications. And who…Jan 13, 2016Jan 13, 2016
The Tale of Refurbished Goods in Indian Ecom LandscapeThe used-goods business in India is making giant strides–OLX, the ecommerce marketplace for second-hand items, during the OLX CRUST Survey…Jan 8, 2016Jan 8, 2016
How to Take Charge of Your ECommerce Conversion Rate in 2016 (15 Bonus Tips)There are various reasons why people may visit your webstore–gathering information and educating themselves, checking prices or current…Jan 7, 2016Jan 7, 2016
5 Steps to A/B Test Your Personalized Marketing MessagesTry to google A/B test your personalized marketing messages and what you get are three kinds of results–first, on A/B testing your emails…Jan 5, 20161Jan 5, 20161
Putting An End To The Confusion — TargetingMantraDrip marketing and lead nurturing are both long-term techniques, applied for engaging customers and prospects at various touch points of…Dec 31, 2015Dec 31, 2015
Biggest Mistakes in Customer Lifecycle ManagementForrester Research gives marketers one advice — Ditch the traditional sales funnel and focus on the customer lifecycle to build stronger…Dec 22, 2015Dec 22, 2015
Shopping Micro-moments Statistics — Nurturing Your Mobile Customers The Right WayHow would you describe your relationship with your mobile? What role does it play in your life?Dec 15, 2015Dec 15, 2015
How These 5 Brands Acquired Their First CustomersFirst step is always the hardest and so are your premier sales. Becoming a brand that people trust and identify with is not easy either…Dec 10, 2015Dec 10, 2015
Data, the eCommerce Kingmaker: Acquisition to LoyaltyThere is only one boss — the customer. And he can fire everybody in the company, from the chairman on down, simply by spending his money…Dec 2, 2015Dec 2, 2015